This year's festival is the "White Smile Bowl"! The 42nd "Yamazaki Spring Bread Festival" opens-This year's white plate is a slightly deeper bowl type. Collect 28 points and be sure to get 1 gift

Yamazaki Baking will hold the 42nd Yamazaki "Spring Bread Festival" as a "white plate" campaign from February 1st (Tuesday) to April 30th (Saturday), 2022. The Hokkaido area will be held from March 1st (Tuesday) to May 31st (Tuesday) in consideration of the season.

This year's prize is a "white smile bowl" with a slightly deeper bowl shape and a convenient size (diameter about 14.9 cm, height about 4.7 cm). With its simple design, it is especially suitable for serving soups and salads, and can be used as a plate in a wide range of dining table situations. In addition, leaflets containing recipes for soups and salads that go well with bread will be distributed at supermarkets and other stores during the campaign period.

During the period, the score stickers affixed to the main bread products such as "Royal Bread", "Super Rich", "Double Soft" and the target products such as "Le Vin Butter Roll", "Lunch Pack", and "Thin Skin Bread Anpan" If you collect 28 items, you will always receive one at a Yamazaki product dealer. )

"White Smile Bowl" is a plate made by ALC France, the world's largest glass tableware maker headquartered in France. The material is fully physically tempered glass, which is stronger than ordinary glass. "Soak bread in warm soup ..." and "With bread baked with crispy salad ...", the bottom is wide and it doesn't fall down easily, and it's just the right size for children's hands.

The "Spring Bread Festival" is held every year in the spring when bread consumption is the highest, and the first "Bread Festival" in 1981 uses a white plate made in France, which is the home of bread food culture. .. This "white plate" has been well received as a very fashionable plate full of cleanliness and smartness, and since then, various types of "white plates" made in France have been continuously adopted as prizes. The cumulative number of exchanges from the first to the previous time is about 500 million. In addition, successive "white plates" are introduced on the company's site.

Also, if you follow Yamazaki Baking Twitter official account "@yamazakipan_cp" and post photos and episodes related to "Spring Bread Festival" with the hash tag "#Uchi no Bread Festival", there are 5 types such as "Royal Bread". Bread miniature squeeze "Yamazaki Miniature Collection (5 types set)" will be presented to 100 people by lottery.